Monday, December 6, 2010

2010 Beijing automotive supplies exhibition pattern analysis

Is who is the winner, or divided world? — — Beijing automotive supplies exhibition pattern analysis
June 30, 2009, 2009-2010 China auto accessories fashion trends Conference and exhibition thousand dinner in Zhengzhou International Convention and Exhibition Center and filial Church was held within. Dinner, Zhengzhou Xinda industrial co., Ltd., HC and Kyushu express joint announcement, will be held in 2010 to March 12-14th in Beijing China National Convention Center (Olympic galleries) jointly organized the "2010 China auto supplies (Beijing) exhibition". At the same time, Zhengzhou Xinda industrial co., Ltd. established in Beijing Beijing Hongda exhibition co., Ltd officially opened operations.

It seems that Hongda exhibition finally in Beijing, no wonder, Hongda exhibition March into Beijing will not only benefit their macro-layout, and this decision is in response to strong demand for the majority of exhibitors, and all architectures. But if Hongda exhibition wants to enter Beijing, you have to face the biggest exhibition in Beijing — — Beijing yasen international exhibition co., Ltd. Eye of the industry at a glance, Hongda exhibition of 312 Expo and Beijing yasen each February in Beijing China, organized by the China International Auto supplies exhibition two solo exhibition will be the same as before and after the year's more or less than a month, both in Beijing this fall to compete is inevitable, what results will happen, we first look at the comprehensive comparison between the two sides.

Beijing yasen's advantages:
1. at its many exhibitions, senior industry: Beijing yasen exhibition held start early, a long time, is the big brother-level characters. Accumulated a certain reputation, has a certain appeal.
2. gradual growth: Beijing yasen, organized by the China International Auto supplies exhibition has its eighth session, each the size of the exhibition are gradually expanding, well-established.
3, strong regional advantage: yasen entrenched Beijing has for ten years, but according to statistics, more than half of all exhibitors and visitors are from Beijing and Guangdong, localization of obvious advantages.

Hongda exhibition benefits:
1. development of speed and momentum: Hongda exhibition held in China International Auto aftermarket Expo four years has quadrupled, development speed is amazing, ferocious multiples.
2, high customer loyalty: Hongda exhibition several sessions show impact rate go high, customer recognition rate is very high, a large number of loyal customers.
3. professional audience data is huge: Hongda exhibition although history does not show organized by the Beijing yasen long, but has accumulated a 8 000 professional visitors from the database, that figure almost yasen (5 million) of 2 x.

Through the above aspects we can see that the two sides of strength in the tournament. Beijing yasen in qualifications, industry and regional advantages be underestimated. The Hongda exhibition in customer loyalty and professional audience volume and momentum on the shoulder, and Hongda is more for the customer to pay in order to take advantage of existing Zhengzhou shifted to Beijing, is a Vice afterward who lived on the strong momentum. It can be said that the competition for the moment it is difficult to round pairings. Of course, for the majority of the exhibitors, we are happy to see the industry of this type of healthy competition. The competition will promote their industry influence, the exhibition scale and booth price raise their respective standards of service and, ultimately, to lower prices for the majority of exhibitors booth to provide better service to the ultimate benefit of exhibitors.

But in the long run, a mountain brook no second Tiger, if any one of the parties in future competition lightly, it will inevitably be destroyed. Hongda exhibition eventually enough success to Beijing and yasen is able to halt Hongda exhibition March? auto accessories market who dominates? we wait and see. We also have reason to believe that the goods market industry exhibition of new pattern will appear.

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