Friday, December 17, 2010

2009 Chinese audio and video industry technology and application trends Forum

2009 Chinese audio and video industry technology and application trends Forum (AVF) and China digital TV industry chain construction report (DICC)

4 December, by the China electronic video industry association-sponsored "2009 China audio/video industry technology and application trends Forum (AVF) and China digital TV industry chain construction report (DICC)" in Beijing Wanshou hotel was held.

Chinese audio and video industry technology and application trends in the Forum are the Ministry of industry and information technology under the guidance of the electronic information Division, by the China electronic video industry association-sponsored Chinese audio and video industry's annual event, is the country-level audio/video industry authoritative guidance Forum, was founded in November 2005, once a year. This year, and the Chinese digital TV industry chain construction report (DICC) jointly held the more colourful. Participate in the Forum there are government departments, businesses, technology research, development and standards-setting bodies, market research agencies, investment institutions, and other audio and video industry in the various links of many professionals and the media. As in previous years, the Forum showcase 2009 many have Gladwell significance of new technologies, new products, new applications, high-definition, network TV, LED, 3D, interactive interfaces, AVS chip, wireless, e-book and video surveillance has become the key words of this forum.

Forum for technical personnel and management decision makers to provide a learning and communication channels, but also provides a display of the latest audio and video industry, promote advanced technologies, products and programs and effective platform. Forum to promote independent research and development that will strengthen the parties exchange and cooperation, enhance sustainable innovation capacities, creating harmonious industrial environment play a better role in promoting.

In the digital TV industry chain, this forum to invite to the State administration of radio, film and television Institute of Planning Institute wireless Lee Yap-stars for the terrestrial digital TV programming and implementation progress reports; Beijing Gehua CATV Vice President Robert George w. introduces digital TV operations, noted that high-definition camera should become the future trend of development of digital television. As an important component of digital television, Sichuan Changhong devices co., Ltd. made a homemade digital Coordinator industry reports, system explains the domestic digital tuner industry status, problems, domestic digital tuner advantages and characteristics, and to promote the development of domestic digital tuner industry presented the proposals.

In audio/video industry technology and application trends, 3D technology is undoubtedly one of this year's Forum. Forum, Matsushita Panasonic electrical storage device business strategy room e length small Totsuka Masayuki trends from Hollywood 3D, 3D technology, standards, associated with the 3D full HD plasma home theater system and object-oriented 3D plasma core technology and has introduced the Panasonic full HD 3D strategy; China stereo video industry Association Secretary-General Tang bin on the global status of development and 3DTV China's opportunity for a comprehensive exposition; TCL industry Research Institute Vice President Zhu Chong Chang combine their participation in the exhibition of Japan Yokohama e first-hand experience, the system analyses the development of 3D technology.

LED backlight LCD TV for LCD TV's high-end products, with its thin fuselage, energy efficiency, fashion modeling, the wonderful picture quality, and other advantages are more and more consumers alike, become the LCD TV market with dazzling pearl. The LED backlighting LCD TV technology-focused exhibition has become a prominent feature of this forum. Skyworth Group Marketing Manager Pan Zhi Feng describes LED backlight TV market situation and future trends and innovative LED technology Skyworth Kukai, digital TV new tongfang co., Ltd. Consumer Electronics Division also describes its LED TV technology and industrial chain layout aspects of core strengths.

In particular, in this forum, DiiVA industrial promotion Center Director Daniel introduces digital high-definition interactive interface (DiiVA1.0) technological and market developments. Digital high-definition interactive interface (DiiVA) technology marks Chinese color TV industry in joint innovation and world standard represents a key step. DiiVA technology creates a digital TV-centric and integration-definition two-way transmission, have the network transmission features interactive application platform, is the backbone of the independent TV company solidarity, combined with innovation to bear fruit. This is not the same as the Assembly advocated by the spirit of innovation. The Forum Organizing Committee is also invited to Wireless HD semiconductor programme leader AMIMON company CEOYoav visit site wireless high definition interface (WHDI) technology development trends.

Support innovation has always been the aim of the Forum. Founded in 2008, tangqiao microelectronics co., Ltd. with a speech at the Forum. Tangqiao microelectronics have completely engaged in support of China's independent intellectual property rights based on the AVS standard source codec chip design and industrialization, is committed to promoting the audiovisual industry in innovation, support AVS national digital multimedia technology for audio/video industry downstream Enterprise provides SoC codec core chip and system solutions. In AVS industrialization process, real-time video and audio decoding chips in commercial research and development and industrialization, is the key. Achieve high definition codec AVS chip (CODEC) research and development on zero breakthrough that will become the AVS in HDTV, HD video disks, network TV, video, communications, and other related audio and video area industrialization of key, the Chinese audio and video industries have a profound impact. Now to support high-definition tangqiao AVS Video codec (CODEC) for next-generation chip design, is expected in February 2010 (TSMC) used TSMC 65nm process flow sheet, to apply high-definition video monitoring fields. Currently support AVS audio and video editing solutions/code (CODEC) chip is forming a complete industrial chain of core technology.

In the field of digital home, digital home industry Alliance made architecture Chinese features digital home.

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