Zest 2009 held flat TV Forum

Brings together the TCL, Hisense, CHANGHONG, Skyworth, KONKA, Haier, Xiamen China, Tsinghua tongfang, sharp, Panasonic, Toshiba, Samsung, SONY, and foreign mainstream flat-panel TV manufacturers, GOME, suning, large household appliance chain-like channel, Ministry of industry and information, and other relevant government departments, industry experts, joint participation of the "2009 China flat panel TV market development forum" held in Beijing. Forum analysis summary 2009 domestic flat panel TV market competition, forecast 2010 policies and consumer demand trends, the 2009 China flat panel TV market competition and 2010 consumer demand forecast report pointed out: 2010, China will have full access to flat-panel TV coverage period, LED TV consumption is gradually growing, Internet television will become the biggest selling point of demand. China flat panel TV into the manufacture and consumption "dual core" era

09 years counting: market-expected growth in product prices began to hit bottom

10-year Outlook: consumption universal feature differences in promoting competition in depth

In 2009, China flat panel TV market in global TV industry has not yet been fully recovered, there is a big surprise, the great growth exceeding the growth is expected, and the beginning of the year. Domestic urban markets in the large, flat-panel TV consumption is almost universal, three, four-level urban markets in high-growth period.

China electronic Chamber of Commerce consumer electronics Survey Office published report analysis shows: 09 year domestic demand for flat-panel TV reaches 20 million Taiwan, an increase of 64 08 years; as of the end of 2009%, China urban households flat panel TV population reach 4800 million; in addition, the city market, three-, four-level urban market will gradually spread; expected 2010 flat panel TV demand will reach 2600 million units. At the policy level, electrical household appliances to the countryside, appliance product trade-in, energy-saving product engineering and other related policies favorable to stimulate consumer demand in the domestic market; production structure level, flat-panel TV in China is gradually into the upper reaches of the perfect; product functionality level, LED TV and Internet features TV consumer concern, was showing a diverse development momentum; all working together to create a good market environment, to promote China's flat-panel TV industries thrive.

The report says the brand competition, domestic flat panel TV Enterprise 09 years strengthened on three or four city market, coupled with its core channel on traditional strengths, decided to domestic brands flat panel TV hit a turnaround, Hisense, TCL, Skyworth, KONKA, CHANGHONG, Haier lights up the domestic market 70% market share. And foreign brand market competition tends to be more concentrated, sharp, Samsung, Sony, Toshiba and LG occupy 30% market share, Philips, Hitachi, etc. brand share is gradually shrinking. From product features, Internet TV and LED backlight LCD TV in 2009 concern, in particular the Internet TV function has the concept of innovation to practical application level change; from the product price, after three consecutive years of decline in prices of fast, 2009 flat panel TV prices slowed 2010 flat panel TV overall price levels decrease will not exceed 20%.